The new team will be charged with changing the structure of the company and focus on building a reputation as world leaders in small car technology. Gamberini, who was formerly marketing manager for Chrysler Jeep, said: 'We had a radical structure previously with various marketing and supply channels. Although it was successful we wanted to focus in key issues. Our long-term objective is to be seen as world leaders in small car technology .'
At its Frankfurt show stand, Daihatsu unveiled two concept cars which emphasised its commitment to pushing back the boundaries of small car technology. The first was the Sirion 2CD, which was the same as the current Sirion except for the engine, a world-first 1.0-litre two-stroke direct injection diesel, which can achieve nearly 100mpg. Also on show was the small NCX-2 a people-carrier powered by a 1.3-litre, low CO2 emissions engine, producing 168g/km. Plans for a launch for either car have yet to be finalised.
Login to comment
Comments
No comments have been made yet.