Listers Group appoints Manheim Auctions as remarketing partner

Manheim Auctions has been appointed by the multi-franchise Listers Group as its exclusive partner for the remarketing of up to 10,000 part exchange vehicles each year.

The high value part exchange vehicles will be offered for sale at Manheim’s auction centres in Birmingham and Leeds every Wednesday beginning on April 14.

The family-owned Listers Group, founded in 1979, has dealerships in the Midlands, Lincolnshire and Hull and operates franchises on behalf of Audi, BMW, Honda, Lexus, Mercedes-Benz, MINI, Seat, Smart, Toyota and Volkswagen.

Tim Bradshaw, of Listers Group said: “Listers has explored a number of routes for remarketing in the past for the disposal of its part exchange vehicles but we feel the time is now right for the introduction of a consolidated remarketing strategy throughout the Group.

“Manheim Auctions has the capability, expertise and flexibility to ensure that we achieve our remarketing objectives.”

Mike Pilkington, managing director, Manheim Remarketing, added: “I’m confident that these addition part exchange vehicles will further enhance the successful auction programmes at our auction centres in Birmingham and Leeds and I am also hopeful that this decision by Listers will encourage other large dealer groups to review their existing vehicle remarketing strategies.”