The final countdown to London 2012 has begun and BMW Group unveiled their Olympic Park Pavilion, expected to draw thousands of visitors each day of the Games.

Conceived by an award-winning British architecture firm, the BMW Group Pavilion represents an architectural addition to the Olympic Park, showing a range of the company’s latest vehicles against the backdrop of the Olympic Stadium and Aquatics Centre.

Tim Abbott, managing director, BMW Group UK comments: “The role of the Pavilion is two-fold – to explain the support we’re providing as the Official Automotive Partner to the London 2012 Olympic and Paralympic Games, but also to provide a powerful visual symbol of our commitment to the highest standards of innovation in design and sustainability. We look forward to welcoming visitors and guests to the BMW Group Pavilion throughout the Games.”