Selecta Tyre has joined TyreSafe.

The tyre retailer and fitter has 15 branches in the UK, and brings Tyre Safe's total number of members to 97.

By joining TyreSafe Selecta has access to the tyre safety organisation's campaigns and resource materials, and will be able to offer additional support to its customers and staff.

Simon Pashley, chairman and MD of Selecta, said: “Becoming a member of TyreSafe is a proud moment for Selecta Tyre.

“We have always made sure our customers are confident that they’ve bought the right product, and this process begins and ends with their safety.

“Our safety message will be boosted by the support of an organisation with the scope and authority of TyreSafe. The more information we can give our customers, for example on the dangers of buying part worn tyres, the safer they will be.”

Stuart Jackson, TyreSafe chairman, said: “Adding Selecta Tyre to our membership is great news for TyreSafe and the UK public.

“With our message being communicated via another 15 tyre retailers, we’re helping to ensure that every motorist in the UK understands safe tyre care."

TyreSafe’s 97 members and supporters come from a range of sectors including tyre manufacturers and retailers, car manufacturers, dealer groups, insurers, fleet providers, emergency services and local road safety partnerships.