Maxus powers ahead with new models and offerings in electric van sector

Since it launched into the UK four years ago, Maxus has made rapid progress in the LCV sector.

The brand, which is part of the SAIC Group, has consistently brought out new and improved models, as well as enhancing its fleet products and solutions, leading to its being named EV Breakthrough of the Year – Van Marque in this year’s Fleet News Awards.

“We were four years old in August and where we have success is purely on the suitability of the product to the customers that need to make the transition to electric from diesel,” says Mike Haran, fleet account manager at Maxus.

“Supermarkets have been very keen to find a home delivery solution, parcel delivery companies have a lot of stop-start driving which electric is ideal for, and fleets need a product which offers sufficient range.

“We’ve been successful in achieving the range that we’ve claimed as opposed to overstating what the vehicles are capable of.”

He says this has allowed Maxus to be a disruptor in the sector, attracting customers who would usually have taken on vehicles from the more established brands.

“What has been really pleasing is that some of the biggest fleets have said they welcome having an alternative to the old mainstream brands that they've always had,” adds Haran.