Northgate Vehicle Hire seeks customer feedback to give it the edge

Northgate has long been the bridesmaid at the Fleet News Awards, but finally it claimed the title of rental company of the year at the 2022 ceremony.

Over the past couple of years, it has undergone something of a business transformation, launching a suite of new products and services that, it says, are pitched perfectly to meet the needs of its customers.

How does it know? It asks them.

A recent fleet survey revealed that safety was a major concern. Consequently, last month Northgate launched SafeDriver, a risk assessment and training programme, complemented by compliancy checks and insight dashboards, all bundled together into one handy package.

Northgate prides itself on offering a full fleet management service, including aftersales and accident management, all managed in-house.

It’s a unique business proposition, says sales and marketing director Neil McCrossan:

“We have our own workshops, our own EV charge point company, our own driver training and our own telematics. The principle is: we do the fulfilment, not a third party.”