FORD has launched a dedicated fleet internet site for its customers. Fleet operators have played an important role in the development of the password-protected site, billed as a no-frills business tool offering instant access to the very latest Ford product and pricing data.

Ford Fleet Internet (accessed via www.fordfleet.co.uk) will provide fleet customers with specifications, options prices and cost of ownership information, along with product news and details of Ford Fleet Central Billing, National Pricing, Rapid Fit and warranty information.

Mike Wear, director of Ford Fleet Operations, said: 'This is all about making the fleet manager's job easier, and is part of Ford's strategy of developing a range of communication channels to meet customer expectations. It is more than just an investment in the latest technology: it is a commitment to an even closer partnership with our customers. This is like having a virtual Ford fleet representative at every customer.'