The former head of Lombard Consumer Direct Graeme Banister has joined ex-fleet e-retailer Carsite.co.uk as its new commercial director.

With a proven track record in product development, change management and online retailing, Banister will seek to rapidly enhance the overall Carsite.co.uk customer purchasing proposition.

Banister said: “The opportunity to join Carsite.co.uk and oversee a step change in customer demand to match the appetite within the lease industry to generate better returns from their fleets was one I simply couldn’t refuse.”

Carsite.co.uk experienced strong growth in 2009, with sales up 109% on the previous year and site visits also up 93% compared with the same period in 2008.