Fiat appoints new sales director

Fiat Group Automobiles UK has announced the appointment of Jon Wakefield to the role of sales director.

Reporting to managing director Andrew Humberstone, Jon takes over responsibility for developing sales of new cars across the Fiat Group, for the Fiat and Alfa Romeo brands.

Jon brings to the Fiat Group a unique combination of dealer and manufacturer experience gained during 20 years in the automotive industry.

“I am looking forward to working with our dealer partners to ensure that we meet our mutual business objectives,” says Wakefield. “There is much potential in the Fiat and Alfa Romeo brands which together I am confident we can realise.”