With weather forecasters predicting snow, ice and freezing temperatures again for the coming months, Citroën is ready thanks to the launch of a new Winter Tyre Programme.

This new service lets Citroën customers exchange their car's summer tyres for optimised winter compounds, which improve cornering and braking performance in sub 7°C temperatures. The new Citroën Winter Tyre Programme also includes a free winter vehicle check and storage for the summer tyres at an approved ‘Tyre Hotel'. This safety-focused Citroën initiative is designed to help drivers better tackle the harsher driving conditions in the coming months - as well as providing safe storage to prolong the life of their summer tyres.

With specific cold weather tread patterns designed to adhere to dangerous wet, snowy and icy surfaces, winter tyres can enhance handling and traction in most winter driving conditions. Winter tyres contain a larger percentage of natural rubber and silica in the compound, which doesn't harden as much as synthetic rubber in cold weather.

The winter tyre compound heats up at lower temperatures to generate more grip. This can reduce braking distances by as much as 20% in icy conditions compared to summer tyres.

Linda Jackson, managing director of Citroën UK commented; "Over the past couple of years we've seen some extreme winter conditions on our roads. We are helping our customers get prepared for the difficult driving conditions in the months ahead. It's a simple and convenient solution that should give customers greater peace of mind on the roads this winter."

The programme offers a set of four winter tyres (with or without wheels), with storage of summer tyres and a free winter check. Customers are advised to have winter tyres fitted in October/November and summer tyres put back on during March/April.
 

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