March ahead of forecast and 2009 levels, but down on 2010 market.

New car registrations declined in each of the past nine months. Demand for the new ‘11’ plate was just ahead of SMMT’s forecast by 1.4%. Volumes in March were down 7.9% on last year. However, with the 13.0% of 2010 scrappage related volumes removed, the market was up 5.9%.

Registrations in quarter one were down 53,212 units or 8.7%, but at 558,336 units, were over 11,000 units ahead of expectations. The market is expected to decline further in Q2, before stabilising and recovering in the second half of the year to show a net decline of 5.0% to 1.93 million units. SMMT will review its forecasts this month.

While comparisons with 2009 and 2010 are distorted by the scrappage scheme, volumes remain well below pre-recession levels. Between 2004 and 2008, March averaged almost 450,000 units and the annual outturn was above 2.4 million units.

Fleet and business registrations have shown modest growth in the first quarter of the year whilst private demand has weakened post scrappage scheme. The decline in private demand was in line with industry expectations.

Average new car CO2 emissions fell to 140.3g/km in Q1, a 3.4% reduction on a year ago.

Diesel car volumes rose by 7.9% in Q1, as their market share rose from 41.1% to 48.5%. Alternatively fuelled cars achieved a record 1.4% share of the total market in the quarter, after volumes rose by 27.3%

The Ford Fiesta was the best selling model in the month and Q1. Supermini volumes fell during March, although their market share edged up to 38.4%. Lower medium cars saw a sharp drop in demand, likely linked to changeover to new models, whilst demand for luxury saloon, MPVs and executive cars rebounded.

“The UK saw 366,101 new cars registered in March, demonstrating sustained demand in what is traditionally the biggest month of the year,” said Paul Everitt, SMMT chief executive. “Despite a dip versus 2010, the market remains on course to meet SMMT’s forecast for the year with motorists buying increasingly fuel-efficient and low emitting vehicles across every segment.”

 
March
Total
Diesel
Petrol
AFV
Private
Fleet
Business
 
 
 
 
 
 
 
 
2011
366,101
174,165
186,610
5,326
176,425
166,356
23,320
2010
397,383
161,899
231,912
3,572
212,440
164,245
20,698
% change
-7.9%
7.6%
-19.5%
49.1%
-17.0%
1.3%
12.7%
Mkt share '11
 
47.6%
51.0%
1.5%
48.2%
45.4%
6.4%
Mkt share '10
 
40.7%
58.4%
0.9%
53.5%
41.3%
5.2%
 
 
 
 
 
 
 
 
Year-to-date
Total
Diesel
Petrol
AFV
Private
Fleet
Business
 
 
 
 
 
 
 
 
2011
558,336
270,999
279,575
7,762
250,584
275,369
32,383
2010
611,548
251,136
354,316
6,096
308,353
272,511
30,684
% change
-8.7%
7.9%
-21.1%
27.3%
-18.7%
1.0%
5.5%
Mkt share '11
 
48.5%
50.1%
1.4%
44.9%
49.3%
5.8%
Mkt share '10
 
41.1%
57.9%
1.0%
50.4%
44.6%
5.0%
 
 
 
 
 
 
 
 
 
 
 
Best sellers
March
 
 
 
Year-to-date
 
 
 
 
 
 
 
 
 
1
Fiesta
19,676
 
1
Fiesta
27,924
 
2
Focus
14,370
 
2
Focus
24,435
 
3
Corsa
13,556
 
3
Corsa
20,536
 
4
Astra
10,704
 
4
Astra
17,250
 
5
Golf
10,282
 
5
Golf
17,101
 
6
Insignia
7,826
 
6
Polo
12,214
 
7
Polo
7,634
 
7
Insignia
11,904
 
8
207
7,189
 
8
207
10,335
 
9
MINI
7,040
 
9
3 Series
10,141
 
10
3 Series
6,103
 
10
Qashqai
9,253