Citroën sales success with BCA

Citroën UK achieved an excellent result in a special Live Online Closed Sale at BCA Measham.

In the biggest sale staged by Citroën and BCA in partnership this year, the manufacturer offered and sold 360 cars and commercial vehicles for a 100% sell out success. The sale generated a turnover of £2.9 million, equivalent to 102% of CAP Clean across the board.

The event attracted over 40 Citroën approved dealers who competed in the auction hall and via Live Online for the sparkling selection of vehicles. A total of 52 vehicles were sold online, equivalent to 14% of the sale entry.

The sale marked the debut of the new C4 models, which achieved an average of 105% of CAP Clean. There was continuing demand for C1, with 44 models sold for an average of 110% of CAP Clean, while C2 averaged 101% and C3 averaged 104% of CAP.

Just one example of C3 Pluriel was available and this sold for £6,050 – equivalent to over 130% of CAP. C4 Picasso averaged 101% of CAP, while Grand Picasso achieved over 107% of CAP.

Citroën’s commercial vehicles also performed exceptionally well, with Berlingo averaging 103%, Nemo realising more than 113% and Relay achieving up to 131% of CAP.