Volvo Car UK's corporate registrations, including leasing, have increased by almost a third in 2012, and the company claims its new Business Sales Academy is perfectly placed to meet the demand for the new Volvo V40.

Volvo's dealer based corporate and leasing registrations rose from 5,327 (January - June 2011) to 7,013 (January - June 2012), and it expects 2012to be another year of growth within the Business Sales channels in the UK market.

With 70% of V40 sales predicted to be sold through corporate channels in a full year, every dealer and member of the sales staff have attended a week long launch of the car at Rockingham.

Volvo launched its Business Sales Academy to further help dealers build relationships with customers and increase sales. The academy will also help dealers support corporate customers' in all areas of sales and aftersales - a need highlighted in research Volvo conducted in 2011.

To date over 300 Volvo staff have attended and successfully completed the Business Sales Consultant course.

Selwyn Cooper, Volvo Car UK's national corporate operations manager, said: "We are committed to providing our customers with relevant and accurate advice as they search for vehicles that will compliment their business and contribute to company savings as well as providing their drivers with cars they are happy to drive. Our Business Sales Academy launched this year and has already seen some impressive results and customer feedback has been very positive."

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