A car comparison tool has been developed by CAP exclusively for Volvo UK and its customers.
Called Volvo Compare, it is available via Volvo's own website, It offers a simple method of comparing the features and prices of the Volvo car range with all other makes and models in the market.
Volvo chose CAP to develop and power the comparator thanks to its unrivalled range of market data and web service capabilities.
Volvo Compare is expected to generate significant additional traffic to the Volvo website leading to greater customer engagement with all the services offered by the manufacturer and its dealer network.
CAP ceo Ian Rendle said: "Volvo Compare is the perfect example of how CAP data and web services can be used innovatively to showcase a manufacturer's offering and unlock the potential for real business advantage. We are delighted to be partnering with a manufacturer who is confident to transparently provide such a wealth of valuable information to the consumer and we look forward to continuing to develop this unique and powerful tool with Volvo in the months and years ahead."
Selwyn Cooper, VCUK national corporate operations manager, commented: "Volvo Compare is a unique tool for both private and company car drivers. Its up-to-date market leading data will prove priceless for private buyers, fleet decision makers, and even fleet drivers - ultimately helping them make an informed decision on the vehicle or vehicles that will most benefit them and their company."
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