Fleet managers are being encouraged to register now to take part in the UK’s flagship road safety event Road Safety Week from November 19-25, to receive a free Fleet Safety Forum report on speed sponsored by Mix Telematics.
Road Safety Week, coordinated annually by the charity Brake, involves thousands of organisations, communities and schools taking action to promote road safety.
It’s a perfect opportunity for employers to promote safe driving to staff and reinforce a safe driving culture, launch new fleet safety activities, and demonstrate their commitment to safe and responsible road use.
Brake deputy chief executive Julie Townsend said: “Road Safety Week is an opportunity for fleet operators to show real leadership on promoting safe road use, to help foster a safe driving culture internally, and promote road safety among customers, contacts and the wider community.
“Brake’s focus in Road Safety Week this year is on persuading drivers to slow down to protect people on foot and bicycle, and organisations can play an instrumental role in working with us to get this vital, life-saving message out there.
“We’re offering a range of free resources to help you do this, including downloadable posters and a comprehensive Fleet Safety Forum guidance sheet.
“Organisations simply need to register now on the Road Safety Week website to be part of the UK’s flagship road safety event.”
Register now to get a free e-action pack with downloadable posters, a Fleet Safety Forum guidance report on speed, and ideas on getting involved in the Week at www.roadsafetyweek.org.uk.
Brake is particularly calling on fleets to:
• Register now for RSW to get a free Fleet Safety Forum guidance report on speed, and use this to promote the importance of slowing down. The report examines speeding behaviour among at-work drivers, plus working practices, training and technology that can be used to tackle speeding and driving too fast for conditions.
• Sponsor a giant RSW banner to spread the slow-down message in your local community.
• Run a Bright Day in your workplace, to promote the importance of drivers looking out for people on foot and bicycle, and raise funds for Brake’s work to make roads safer and support crash victims; as part of an initiative by Brake and Autoglass. Bright Day organisers get a free pack of resources.
Organisations are also offered the chance to attend a free webinar at 10am on September 20, sharing ideas and advice on how to get involved in Road Safety Week. Email corporatewebinar@brake.org.uk to register.
Go to www.roadsafetyweek.org.uk then organisations for more ideas and to register for a free e-action pack.
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