TrustFord and BCA renew remarketing partnership

TrustFord and BCA have renewed their remarketing partnership for a further two years.

Trustford remarkets around 14,000 vehicles with BCA per year, and is adopting AutosOnShow video marketing services across the group.

BCA is supporting the TrustFord sales programme with marketing campaign including branded e-marketing.

TrustFord’s operations director John Leeman said: “BCA offers a comprehensive range of services that allow us to remarket large volumes of part-exchange and non-retail stock quickly and efficiently. We are pleased to renew this long-standing partnership and confident that BCA will continue to deliver the buying power, both online and in-lane, that generate the best returns for TrustFord.”

BCA’s dealer sales director Dave Burden said: “BCA is delighted to continue to partner TrustFord for a further two years to exclusively remarket both cars and commercials to used vehicle buyers nationwide. Throughout our long-established business relationship, BCA has focussed on delivering services that meet with TrustFord’s needs in a fast moving and competitive industry.”