Snows Group signs three-year deal with BCA

Snows Group has appointed BCA to support its used car programme, with a new three-year contract.

Around 4,000 vehicles per year will be sold at BCA Blackbushe, with sales every Wednesday. All the vehicles will be pre-sale prepared, and all eligible cars will be offered under the BCA Assured scheme.

Snows Group operates a network of 50 franchised dealerships and twelve used vehicle outlets across the South. It also has a fast-growing leasing business.

Neil McCue, group board director at Snows Group, said: “BCA offers the scale and flexibility we need to support our ambitious used car programme. We are an innovative retailer and seek a similar approach from our partners. BCA generates impressive results with both physical and Live Online buyers strongly supporting the remarketing activity."

Alan Dyer, national account manager at BCA, added: “The team at BCA Blackbushe has put together a highly effective sales programme in partnership with Snows Group that supports the growth plans of this highly respected retailer.”