Data security 'key consideration' when choosing garages for servicing

UK drivers are increasingly prioritising data security for their connected vehicles when deciding which garages to choose for servicing and repairs.

Digidentity, a secure digital identity solution business, surveyed 2,000 UK drivers and found that 64% feel they lack control over how their vehicle’s data is protected, while 60% worry about potential data exploitation.

These concerns are significantly influencing consumer behaviour, with 79% of respondents now selecting garages based on trust as their top priority.

Among electric vehicle (EV) owners, this figure rises to 85%, indicating that early adopters of new automotive technology place even higher importance on data security.

For owners of high-value vehicles priced over £55,000, half now prioritise garages that demonstrate clear data security protocols, indicating a shift in preference towards mechanics that offer both value and peace of mind when it comes to data protection.

A further 79% believe stronger regulations are needed to govern access to their vehicle’s data.

Additionally, 67% of drivers feel that garages do not communicate openly enough about data security practices, with the figure rising to 70% among women.

To help address issues relating to vehicle data security, SERMI, already launched in Europe, will be launching in the UK in the coming months.

The SERMI accreditation will ensure that all garages securely access vehicle manufacturers’ data to carry out efficient and safe repairs.

Marcel Wendt, chief technology officer and founder of Digidentity, said: “Modern vehicles are rapidly becoming mobile data hubs, storing everything from location and driving habits to personal preferences.

“Our survey shows that drivers are really concerned about how their data is managed, and they expect garages to be more transparent about their data security measures.

“This is an opportunity for the automotive industry to build trust with customers by prioritising data protection alongside traditional factors like price and service quality.”