Duncan Chumley, the former managing director of Free2Move Lease, has launched a flexible car subscription service, Mycardirect, aimed at consumers and the corporate sector.
Drivers can choose from a range of vehicles, including the latest electric and hybrid cars, and can select a subscription period that suits them, from one month through to 24 months, with launch offers starting at £329 (based on a Peugeot 208 Active PureTech 12-month subscription).
Included in the monthly subscription is home delivery and collection (mainland UK), servicing, maintenance and tyres, with an insurance option available. Mycardirect will also be utilising the latest in-vehicle technology to provide pro-active servicing.
The vehicle can be delivered to the customer's door within 72 hours (subject to vehicle availability) and customers can experience a number of different vehicles, if they wish to.
The service follows the launch of a number of other flexible car subscription services and Chumley, who has 24 years automotive experience, believes the sector will grow significantly over the next five years, both in fleet and retail.
Currently, interest in Mycardirect is split 60% retail and 40% business, and Chumley expects fleet enquiries to remain strong, particularly as, in the current economic climate, businesses may not want to commit to a long-term contract.
The service also allows businesses and company car drivers to try an electric vehicle, for three to six months, for example, to see if the range and charging infrastructure meet their needs.
Chumley said: “Consumers and businesses are looking for a service that provides convenience, value, flexibility, home delivery and a time saving, all delivered from one place.
“Subscription services can deliver all these requirements and therefore are progressively becoming ‘the norm’.
“With some of the largest companies in the world basing their business models on subscription platforms, this service will only grow and develop further.
“The Covid-19 pandemic has accelerated the trend for online purchasing and subscription based services so the launch of mycardirect is, we believe, very well timed.”
Paul Tuszynski - 07/10/2020 12:16
For subscription read rental. I struggle to see what the difference is.