Ian Turner joins Alphabet as chief sales officer

Alphabet has appointed former ALD Automotive director Ian Turner as chief sales officer.

He is tasked with driving strategic growth at the business.

With a track record spanning more than 35 years, Turner's experience in sales, marketing and product development includes rising through the ranks at ALD Automotive where he joined the operating board as corporate sales director in April 2013 and later, appointed sales & marketing director in December 2019.

In his new role, Turner will leverage this wealth of experience to shape Alphabet’s sales team, strategy and pipeline.

Turner said: “I am delighted to join Alphabet. It’s a well-established, high performing, multi-make mobility business in the UK and Europe.

“Being part of the BMW Group, which is a powerhouse in the automotive industry, Alphabet is an innovative organisation and well-placed to support customers through critical market megatrends; whether it be the transition to electrification, digitisation, or providing new product and services to offer customers greater flexibility.

“I believe data is key to how we can support this transition and consequently support customers to make informed decisions. 

“It’s an excellent time to be in the automotive industry. Alphabet has great ambitions and I look forward to contributing to the group strategy to create even more opportunities,” he added.

Mike Dennett, chief executive officer at Alphabet (GB), said: “We are thrilled that Ian has joined our team here at Alphabet. He brings a wealth of knowledge and experience, which will help to further strengthen our value proposition for our customers and drive business growth.

“The automotive industry faces some big challenges to enable the UK to meet its net zero target by 2050. However, Ian’s strategic orientation aligns perfectly with our mission, which is to support the mobility of our customers with products and services that evoke emotion and help to make a real difference.

“It’s a great time to join Alphabet and I know that Ian will be a great asset to our company,” he added.