M6 toll safety campaign launched

The M6 toll, operated by Midland Expressway, has partnered with Central Motorway Police Group (CMPG) to produce a road safety campaign designed to improve awareness among HGV drivers of the five most common offences on UK roads.

Videos and supporting words have been created to help HGV drivers learn about some of the UK roads’ biggest offences.

The five key areas are:

• Tailgating
• Using a mobile phone or tablet while driving
• Stopping or reversing on a motorway
• Parking on the hard shoulder or emergency refuge areas
• Correct use of mirrors

Sion Hathaway, motorway inspector at CMPG, said: “Britain’s roads and motorways are some of the most heavily used and monitored across Europe. 

“We have cameras and patrols as well as marked and unmarked police vehicles across the country and as a result, we see a number of very avoidable incidents and accidents on UK motorways every day.

“By partnering with the M6 toll to produce the campaign video and supporting literature, we hope we can make a significant impact in educating drivers on the issues to be aware of and improve safety across our road network.”

The video and accompanying words were timed for release during Brake’s Road Safety Week (November 18-24).

James Hodson, motorway operations director at Midland Expressway, said: “Safety and security on the M6 toll is  a key priority, and we are pleased to have been able to partner with CMPG to help raise awareness of the most common offences witnessed on the M6 toll and the rest of the UK’s road network in an attempt to keep all road users safe.

“We sincerely hope that the campaign will go a long way towards reducing avoidable incidents.”

Its campaign video and supporting literature can be found at www.m6toll.co.uk/trucksafe.

Both Licence Bureau and Driver Hire have shown support to Brake's Road Safety Week recently.