Alphabet launches new salary sacrifice product

Alphabet (GB) has launched a new salary sacrifice product for its corporate customers, giving employees access to a range of new, fully maintained, multi-make and electrified vehicles (EVs).

Accessible through an online quoting and ordering portal, it will show employees the in-life savings switching to EVs can deliver by providing estimated running costs per mile.

Employers have the flexibility to determine the range of vehicles displayed in the portal and approve vehicle requests before fulfilment, allowing them to maintain control.

David Rose, head of product management at Alphabet (GB), said: “We’re always looking for ways to make mobility easier, and it’s great to add yet more diversity to our contract hire portfolio with the launch of salary sacrifice. 

“Alphabet has been a driving force in electrification for many years now and we remain committed to helping customers transition to ultra-low and zero emission fleets.

“The introduction of Alphabet Salary Sacrifice helps improve the accessibility of EVs, creating more opportunities for our customers, and their employees, to gain the electric advantage.”

Alphabet has long offered a white label sal/sac product via a third party provider, but told Fleet News recently that it was readying its own scheme to take advantage of the huge staff populations across its customers. 

It said that the white label partnership will continue, primarily for smaller customers, but Alphabet is reacting to the growing prominence of sal/sac in new business tenders due to the favourable tax position of electric cars.