Omoda and Jaecoo appoint CEO for UK operations

Gary Lan has been named as the new chief executive officer (CEO) for Omoda and Jaecoo in the UK, effective immediately. 

In his new role, Lan will be responsible for steering the company’s operations across the UK, overseeing the expansion of both brands, and strengthening their presence in one of Europe’s key automotive markets.

Lan’s appointment coincides with the start of Jaecoo 7 customer deliveries at the end of January.

He said: “My aim is to build on that success by continuing to roll out products from our exciting new Omoda and Jaecoo vehicle ranges, supporting our growing dealer network, and engaging with customers in both the fleet and retail sectors. 

“We are committed to delivering innovation, high-quality vehicles, and a first-class ownership experience to our UK customers.”

Lan has an extensive background in the automotive industry. Prior to joining Omoda and Jaecoo, he held senior leadership roles at Lincoln Motors in China, where he served as vice president of sales and vice president of product marketing and brand management. 

His career also includes director-level positions at Ford in China, as well as key roles at Jiangling Motor Company in China and Mazda in Taiwan, where he played a role in market strategy, brand development, and sales performance.

Lan will work closely with Victor Zhang, who continues in his role as UK Country director for Omoda and Jaecoo.