Hyundai Motor UK has appointed Ashley Andrew as its new sales director to attain “market-beating growth”.
Andrew (pictured) brings more than 20 years of automotive and sales experience, having worked at senior levels for brands including Fiat Chrysler, Volkswagen Group, BMW Group, and Ford.
He said: “We have innovative design, new engine technologies and a range of new and exciting products, so I am confident we will continue to drive the brand forward.”
Hyundai Motor UK’s president and chief executive Tony Whitehorn said: “Ashley Andrew’s appointment comes at a crucial time for Hyundai UK.
"The brand is not only bucking the industry trend by registering growth in what is a very a challenging market, but we are also continuing to invest in desirable and relevant new models and technologies.
"Andrew brings extensive automotive experience, and we are certain that he will help to further strengthen our position in the marketplace.”
Hyundai’s UK sales rose to 93,403 units in 2017, representing an increase of 1.06% year-on-year.
This represented a ninth consecutive year of growth and places Hyundai firmly in the UK’s top ten car makers with a market share of 3.68% - it will target a 4% market share.
bobtheengineer - 19/01/2018 08:05
Here is a project for the new guy, ask for a version of the Niro hybrid powertrain put in a Tucson, add a bit more power, a bit bigger battery so you get a full size SUV, sub 100g/km CO2. Everyone wants SUV's. Everyone wants (needs) low CO2. Add in Hyundai value and watch them fly out the door!