SEAT could become the first manufacturer to offer a choice of service intervals on its cars this year when it launches the new Leon, a key model in the Spanish vehicle maker's bid to double UK fleet sales. The initiative currently under discussion would allow fleet managers to specify whether they wanted shorter or longer service intervals, likely to be 10,000 or 20,000 miles, on each vehicle order form.

Fleet NewsNet understands that the intervals would be extended through use of synthetic oil, which would be added when the vehicle is imported and goes through pre-delivery inspection. A source at SEAT said discussions were at a 'very early stage' and stressed that the scheme may not be given the go-ahead.

The nine-model range of five-door Leons is a crucial new launch for SEAT, pitching its products for the first time into the cut-throat market dominated by the Vauxhall Astra and Ford Focus. SEAT is expecting it to become the company's overall best seller, with half going to fleet. The firm has announced the entry-level 1.4S Leon will be priced at £10,995 when it goes on sale on April 10. By comparison, the cheapest Ford Focus starts at about £12,000. SEAT will also lay claim to offering the most powerful car in its class with the 180bhp 20V Sport Leon, costing £15,995 on-the-road.