Having recently warned about the rising levels of van tyre abuse, TyreSafe has significantly increased its van and truck expertise by signing up Mercedes-Benz Vans as its latest vehicle manufacturer member. With Mercedes-Benz Vans’ ambition of building the safest vans in the world, the partnership is ideally placed to educate and remind van users about the importance of correct tyre care and maintenance.
“It goes without saying but having Mercedes-Benz Vans join TyreSafe as a member is fantastic news for us and the wider commercial vehicle industry,” says Stuart Jackson, chairman, TyreSafe. “Safety is a key priority for Mercedes-Benz when designing its vehicles so our partnership is a natural fit, helping to ensure the ongoing protection of its customers. We look forward to their input and working with closely with them on future programmes.”
One of the first collaborative activities between the two organisations will see TyreSafe presenting at this year’s Mercedes-Benz Van Experience event. The annual event, which was established in 2003, has become firmly established as one of the highlights in the van calendar. This year’s experience will be held from 20th June until 1st July at Prodrive’s private test track in Warwickshire, where guests will be able to experience and learn about a wide range of safety-related technologies and programmes.
“Mercedes-Benz Vans is at the forefront of vehicle safety with a range of products and initiatives such as our SafeDrive Technologies”, explains John Reed, Van Product Manager, Mercedes-Benz UK. “With our focus on safety, we are delighted to be joining TyreSafe and offering our industry insight for future campaigns. We also look forward to utilising TyreSafe’s expertise in helping us educate our customers and staff about correct tyre care and maintenance.”
Mercedes-Benz joins Tyresafe
- By Fleet News
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- 12 May 2011
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