Fleets using the CO2Count emissions monitoring service from The Fuel Card Group have helped to donate thousands of pounds for an environmental charity in 2013.
The donations contributed to fundraising for Cool Earth, a charity who protects immediately threatened rainforest by making the local inhabitants the owners of the land, in such a way that this land then prevents logger access to much larger tracts of neighbouring rainforest. Celebrity supporters range from Dame Vivienne Westwood to Pamela Anderson, while corporate helpers include the likes of Tropicana and Talk Talk.
Steve Clarke, marketing manager for The Fuel Card Group, said: “We are tremendously proud that, having satisfied Cool Earth’s rightly demanding sustainability requirements, we became their first Official Partner within the automotive industry in 2012. Their work in the Amazon is so important for all of our futures. They are now working with 65 villages to keep more than 350,000 acres of at-risk rainforest standing.”
The charity confirmed that The Fuel Card Group’s contribution during 2013 amounted to the saving of 1,725 acres of rainforest, supporting 2,151 people and sheltering 19 endangered species. Altogether, it has meant the protection of more than 400,000 trees and at least 8,000 types of animal in the Ashaninka region of Peru.
THE FUEL CARD GROUP THANK YOU from Cool Earth on Vimeo.
steve clarke - 27/01/2014 11:57
The Fuel Card Group are very proud of its association with Cool Earth. It has enabled our customers, staff and the Directors of the business to engage and support the very important work that this great environmental charity undertakes. In our first year of working with Cool Earth in 2012, we aimed to: •Save 936 acres of rainforest •Stop the release of 243,360 tonnes of climate warming CO2 per annum •Equivalent to what 2,535 HGVs produce in a year However, with the help of our customers, we actually achieved much more, and helped to: •protect 1,310 acres of pristine Peruvian rainforest from logging. •keep 306,500 trees standing. •lock in 340,600 tonnes of CO2. Read more about our partnership here: co2count.org.uk/ This year, with the help of our customers, we will be looking to protect at least a further 1000 acres of Peruvian rainforest.